9. Billboard - On Hold Jam Session

Billboard Magazine features the best of pop music and entertainment. We couldn't forget this during one of the most boring music moments ever: waiting on hold listening to horrible soundtracks. That's why we decided to create a solution so that our clients and subscribers wouldn't have to endure it any longer: Billboard On Hold Jam Session.

www.pedropaes.com.br

3. Old Spice Muscle Music

Watch me jam solo, then use the special interactive player to record your own remix. Go ahead, show me what you got!

Old Spice guys are amazing at whatever they do -- whether it's asking rapid-fire questions clad in a snow-white beach towel, or making music with their muscles. Wieden & Kennedy Portland, MJZ's Tom Kuntz, The Mill and Vimeo team up on an interactive video that first gives you a preview of what Crews can accomplish with his pecs, triceps and sartorius adductors, then invites you to try it out yourself.

This is the first time Old Spice has worked with Vimeo on a campaign. The brand's prior video efforts, including the highly decorated Old Spice "Responses" campaign starring Isaiah Mustafa, have always been housed on YouTube. The Vimeo video is fully embeddable--interactivity and all-- and according to a Wieden & Kennedy spokesperson, was the only platform that could make this experience possible.

You can use your keyboard to control Crews' muscles and record your muscle-powered masterpieces, then share them. What you see here is the pre-recorded version, and you can try out the interactive portion here. Check out thekeyboard cheat sheet so you can move Crews exacty how you want to.

We'll start you off with something that's not on the sheet: "A" is for sausages. And don't dawdle. Crews is an aggressive one, and starts yelling at you to "Play the music or get out!" if you sit around for too long.

9. MNDR - C.L.U.B

‘Interactive’ music video that plays out like an iPhone text exchange, pulling in facebook information to create personalised posts and texts. As the story unfolds, you join MNDR onstage at a show in New York. The video above shows the non interactive version, do it yourself here.

Offa Fourclops.

Site.

9. LEGO® Life of George

See more at: http://www.george.lego.com
Introducing LEGO® Life of George: the world's first interactive game combining real LEGO bricks with apps for your iPhone/iPod Touch.

8. byturen.com - Drunk Vs Mega Drunk

Bus company Movia, which runs a late night bus mostly for clubbers and party folk, tapped agency Bocca to create an interactive video. At first glance, everyone looks pretty and poised -- what you think you look like when you're drunk. But on mouse over, the video changes to what you really look and act like with a few under the table.

Check out the website HERE

10. Advertising, YouTube and 12 videos to prove the experience

Advertising is everywhere: on the TV, on the radio, on websites. But when you approach one of the biggest video communitys and break the rules, things get interesting. Advertising on YouTube promises interaction and experience, two things that really makes you wonder what’s going on. As you will see in the following 12 YouTube videos, how different brands chose to approach their audience.

Everyone knows YouTube, the biggest online community, where you can upload and watch videos. The big screen on the middle of the page, the right sidebar from where you ca chose different videos, and design that viewers have gotten used to. But there are some that break the rules. When you are a brand and 80% of your market is on YouTube, what do you do to get their attention? Nothing easier, you break the rules! You surprise them!
This collection represents 12 entitys that chose to break the rules to create a beautiful experience, by taking advantage of the YouTube platform and developing mind blowing awesomeness, under the form of advertising.

See them all at wabbaly

1. 'Rome' Project: A Chrome Interactive Video

Daniele Luppi & Danger Mouse's Rome collaboration project arrives next week, and to stir enthusiasm the duo have offered fans the power of flight via the Google Chrome-interactive "Three Dreams of Black" video, featuring Norah Jones. 

 

The awesome interactive film (check it out here - use Chrome!), which allows the user to infect the city with a blast of nature and beyond before taking flight over an Easter-egg-filled desertscape, brings together much of the team behind the remarkable Google/Arcade Fire HTML5 project from last August to test out the possibilities of WebGL, a new technology for the browser.

 

According to Ro.Me, “WebGL is a context of the HTML5 canvas element that enables hardware-accelerated 3D graphics in the web browser without a plug-in. In other words, it enables your browser to show some really beautiful visuals.”

 

The site also features a model viewer that allows users to take part in the demo mode testing of various characters featured in the video. The site explains further: “On this page, you’ll find a WebGL model viewer featuring several of the “3 Dreams of Black” creatures. You’ll also find 8 demos created by our development team, a link to the code base, and some links to resources on the web that will be useful for getting started in WebGL programming.”

 

Love that apocalyptic cityscape in the beginning. Interesting Mario 1up mushroom and Reddit nod towards the end, as well as recent updates including Megaman and many other gaming notables. There’s plenty of little hidden gems for you to explore and find at the end of the video (even a flying city?):

(Stolen) 

Go to Rome HERE

5. Asics New York City Marathon 'support your marathoner'

Never run a marathon alone, thanks to the asics 'support your marathoner' program.