4. Conan O'Brien Kinetic Typography by Jacob Gilbreath

Digital Design (Spring 2011)
Oklahoma State University
Illustrator, Soundbooth, Cinema 4D, After Effects

This Kinetic Typography project was created from dialogue from Conan O'Brien's final episode of The Tonight Show on NBC. In this dialogue he describes his feelings about NBC and the situation at hand. His personality exudes positivity and humor and this dialogue describes his character very well. Even through the hardships of leaving NBC he promotes hard work and kindness.

The concept behind this video is to show Conan O'Brien as a solid wall and a monumental entertainer. Also portrayed is the relationship between old and new. This comparison shows the idea of a span of time. Conan O'Brien is and will continue to be seasoned television entertainer. This concept was achieved by creating a literal wall out of over 60 individual typographic layouts. These layouts reference a variety of vintage type designs. The combination of vintage styled type layouts and the sleek 3d look achieved in Cinema 4D allow the wall to seem both old and new. This contrast emphasizes time and creates a sturdy and timeless object which is the perfect metaphor for Conan O'Brien.

View Jacob Gilbreath other projects at:
behance.net/​jacobgilbreath