Sunday, August 5, 2012

1. Southern Comfort - Whatever's Comfortable

Wieden & Kennedy New York's first work for Southern Comfort, after it announced that it had won the brand's business, launches with a campaign called "Whatever's Comfortable." The first television spot celebrates the awesomeness of being comfortable in your own skin, featuring a man who is the epitome of all that is comfortable, sauntering on a beach.

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